Reds to pocket £200million in prize money
The season may not have gone exactly to plan for Jurgen Klopp and his players, but the club is still set to pocket nearly £200million in prize money, after finishing 3rd in the Premier League and winning the Carabao Cup.
New head coach Arne Slot will be looking to overhaul the squad and bring in his own players in the summer, meaning the Reds will need plenty of money to satisfy their new boss and stick within Financial Fair Play rules.
The 2023/24 season is drawing to a close, and while all eyes are on Jurgen Klopp ahead of his final game at Anfield next weekend, for Liverpool's hierachy, planning for next season is well and truly underway.
A large part of that planning revolves around incoming Head Coach Arne Slot and the transfer business he will want to do during the upcoming transfer window, with dozens of players being linked with moves to Liverpool, and several members of the current squad being linked with Anfield exits.
Whichever players do end up at Anfield next season, one thing you can guarantee is FSG will stick to their financial model, which means the club needs to generate its own money, before it can spend. A large proportion of that will come from prize money, and according to the Liverpool Echo, the Reds stand to make nearly £200million from this season, thanks to their 3rd place finish in the Premier League, as well as winning the Carabao Cup and reaching the Quarter-Finals of the Europa League.
This season's prize money hasn't officially been announced yet, but using figures from last year's accounts, we can get a pretty good idea of how much the Reds have earned, and how large Slot's war chest will be, as he heads into his first first months as Liverpool new boss.
Liverpool to make hundreds of £millions
The largest chunk of prize money will come from the Red's third-place finish in the Premier League, with clubs earning a set amount, depending on where they finish. For every place you move up the table, clubs earn an additional £2.2million, so teams at the top will earn £30million - £40million more than teams that finish at the bottom.
Clubs then earn a share of TV revenue, with clubs featuring in more live games, earning a greater share. As Liverpool are on TV almost every week, they stand to earn one of the largest amounts from TV revenue.
During the 2022/23 season, when the club finished fifth in the league, they earned £161.5million. This season the Reds will finish two places higher, in third, meaning they should earn at least £165million from Premier League prize and TV money.
After that, we need to look at the cup competitions, with the Reds winning the Carabao Cup, and reaching the Quarter-Finals of the Europa League and FA Cup. We wrote about the Europa League prize money earlier in the season, with the Reds set to pocket around £27million from that competition. Sadly the domestic cups don't offer the same financial rewards, so even winning the Carabao Cup against Chelsea in February, will only earn the club about £1million, with a similar amount coming in from the FA Cup run.
All told then, Liverpool stands to earn nearly £200million from this season, though how much of that Arne Slot is able to spend remains to be seen. With the Dutchman joining the club as Head Coach and not Manager, it seems certain that major transfer decisions will now reside with the club's new Sporting Director, Richard Hughes, rather than Slot himself, with Michael Edwards overseeing everything from his new position as CEO of Football.
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Peter Farrell - Editor and Chief Article Writer, LFC - Back On Our Perch
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Lifelong fan with a passion for all things Liverpool. First memory of football is watching John Barnes score a dramatic last minute equaliser in the FA Cup when he was 4. Feels lucky to be a part of the 'Klopp' era.
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